Newcomer Alert: 7 Creators Who Impressed Us In November

Photo by: Svenja Krach   The Collabary Newcomer Alert is a monthly series that aims to provide you with details about new talented content creators that have signed up to Collabary in the...

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For Brands

How To Halloween & Collaborate With Influencers For A Seasonal Event

The seasonal scramble  For most brands, certain times of the year provide an unmissable opportunity to boost sales. But while it’s easy to join in with big occasions like Halloween and Black...

Anna Meyfarth 11. October 2018

For Brands

For Content Creators

How To: Create Your Own Influencer Brand Guidelines

One of the most common pieces of advice given to people looking to make a living from influencer marketing is how to work on their personal brand. In the same way that brands spend a lot of time...

Anna Meyfarth 30. August 2018

For Content Creators

For Content Creators

How To… Write Killer Instagram Captions

While Instagram may have earned a billion users on the back of beautiful imagery, that’s only part of the story, what about the words you choose to use in your caption? Ever wonder the...

Anna Meyfarth 19. July 2018

For Content Creators

For Brands

How To: Find The Right Influencers For Your Campaign

Dear brand... Think relevance before reach  Best way to end up with the wrong influencer for your brand? Trust too much in the big numbers. And while more brands are starting to look beyond reach...

Anna Meyfarth 28. June 2018

For Brands

For Brands

How To: Win The World Cup (Of Influencer Marketing)

Kick off The Fifa World Cup on social media is big. Seriously big. In a World Cup semi-final game in 2014, where Germany hammered hosts Brazil 7-1, there were 35.6 million tweets posted, making it...

Anna Meyfarth 21. June 2018

For Brands, For Content Creators

For Brands

Influencer Marketing Platform: How To Choose & Use One Successfully

What is an Influencer Marketing platform? And how is it relevant to content creation? A report by #Hashoff revealed that 28% of content creators now consider social media influencing to be their...

Anna Meyfarth 1. June 2018

For Brands, For Content Creators

For Brands

How To Pay Your Influencers: The 3 Golden Rules

 Beware of the industry ‘average’ While influencer marketing is a well-established part of many brands’ strategy, 86% of them still admit they don’t know how much they should pay their...

Anna Meyfarth 18. May 2018

For Brands

For Brands

Berlin Fashion Week Recap with Erik

With another Berlin Fashion Week done and dusted, we decided to share with you just one more treat. Live on event and taking over our Instagram last week was 19-year-old, Berlin based, fashion...

Anna Meyfarth 25. January 2018

For Brands, For Content Creators

For Brands

The Cheat Sheet – Tips And Tricks To Smash YouTube (Not Literally)

If you read last week’s blog on how to be ridiculously good at influencer marketing with YouTube, then you’ll know that the Collabary team have got a bee in our bonnet right now about the power of...

Anna Meyfarth 18. January 2018

For Brands, For Content Creators

For Brands

How To Be Ridiculously Good At Influencer Marketing On YouTube

The world is watching No matter how many whizzy new social media platforms, or filters that make you look like a hamster, come and go YouTube has always been (and probably always will be) the...

Anna Meyfarth 11. January 2018

For Brands, For Content Creators

For Brands

Your Influencer Marketing New Year’s Resolutions

Whether it’s turning your back on burgers, training for a triathlon or simply resolving to take better care of your eyebrows, new year is an obvious time to promise ourselves that we’ll be better....

Anna Meyfarth 4. January 2018

For Brands, For Content Creators

For Brands

4 (yes, 4) Things we’ve Learned about Influencer Marketing in 2017

For pretty much every moment of 2017, we’ve been working on amazing campaigns with all sorts of incredible brands and content creators. What’s more, because our lovely account managers work just...

Anna Meyfarth 21. December 2017

For Brands, For Content Creators

For Brands

The Cheat Sheet – Analytics and Insights for Instagram and Instagram Stories

By now, if you’re a regular reader of this blog, you should have enough Instagram and Instagram Stories skills to impress even your grumpiest friends. But what use is all of that content wizardry if...

Anna Meyfarth 14. December 2017

For Brands, For Content Creators

For Brands

The Cheat Sheet – Our Best Tips & Tricks For Instagram Stories (Including The New Instastories Highlight Feature)

Try this. Find anyone who absolutely loves Instagram Stories – and we mean loves it in the way most people love a family member or cat – and we guarantee they’ll be able to tell you something...

Anna Meyfarth 7. December 2017

For Brands, For Content Creators

For Brands

5 Instagram Stories Hacks to Make you Go ‘ooooh’

Never mind a royal engagement (or the increasingly erratic antics of certain world leaders) the real big news from 2017 is that Instagram Stories is everyone’s new favourite thing. And by...

Anna Meyfarth 30. November 2017

For Brands, For Content Creators

For Brands

Please. Stop. Worrying. About. Timing. On. Instagram.

The battle for engagement If you’re ever looking for a reason why your Instagram post has received such depressingly poor engagement, you won’t have to search far for answers. Everything from the...

Anna Meyfarth 23. November 2017

For Brands, For Content Creators

For Brands

Sorry, But We Need To Talk About The Instagram Algorithm (Again)

The terrible tweaks Like global politics or a new Taylor Swift song, it’s virtually impossible to ever stop talking about the Instagram algorithm. Since the less-than-joyous reaction to the move...

Anna Meyfarth 6. November 2017

For Brands, For Content Creators

For Brands

Getting the most from your influencer content

Think beyond the feed  As a brand, when you choose to work with a content creator, you’re effectively partnering up with a creative superhero. A good content creator will be a photographer,...

Anna Meyfarth 20. October 2017

For Brands

For Brands

How To… Use Instagram’s New Paid Partnership Tool

Transparency troubles on Instagram  While there’s a great deal of responsibility for the brands and content creators to make sure they’re following the rules (not least because they’ll be the...

Anna Meyfarth 6. October 2017

For Brands, For Content Creators

For Content Creators

3 ways to manage your social media like a magazine

You’re the editor! In a great opinion piece on Ad Week by Seen CEO Brian Zuercher, he says that ‘social media influencers have taken on the roles of both producer and publisher to deliver their...

Anna Meyfarth 22. September 2017

For Content Creators