collabary

Success Story: MATE MATE by Thomas Henry

Photo credit: Jaqui Desen for MATE MATE

Since 2010, Thomas Henry stands for a true patroniser of a young
German company producing a wide selection of soft drinks. By
continuously growing its portfolio of sophisticated products with a
unique design and Berlin-based bar experts, Thomas Henry responds
to calls for greater variety.

Following 3 years of experience in influencer marketing and running
300 successful campaigns, the trendsetter for innovative drink
mixtures, Thomas Henry, decided to take its influencer marketing to
the next level by using the Collabary platform from the beginning of
2020.

“Thanks to Collabary, we not only save time in discovering suitable influencers and managing campaigns but have also found a platform on which all processes take place.”

Lea Gehringhoff, Jr. Digital Communications Manager at Thomas Henry

To celebrate Thomas Henry running successful influencer marketing campaigns on the Collabary platform, they shared some insights about their latest campaign of MATE MATE – another brand of Thomas Henry that was founded in 2015 – and their experience with Collabary.

collabary
Sources from left to right: jaquidanslanuit, dscvr.twins, and louisabrueg

Find detailed information and campaign insights on MATE MATEs product launch of their new flavors MATE MATE Hanf and MATE MATE Pfirsich-Lemongrass by downloading our Success Story for free: