Newcomer Alert: 7 Influencers That Caught Our Eye for March 2021

It’s time for the Newcomer Alert, Collabary’s monthly series where we spotlight seven influencers that have us super excited to get to know this month. This time, we have 7 up-and-coming German...

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For Content Creators

How To: Create Your Own Influencer Brand Guidelines

One of the most common pieces of advice given to people looking to make a living from influencer marketing is how to work on their personal brand. In the same way that brands spend a lot of time...

Anna Meyfarth 30. August 2018

For Content Creators

For Brands

Eastpak always-on campaign – Collabary case study

The challenge Eastpak only asked us to help with one thing – make 2017 an unbelievable year for showcasing their brand and range, while driving big engagement. Easy, we said. The plan We worked...

Anna Meyfarth 27. August 2018

For Brands, For Content Creators

For Content Creators

The Cheat Sheet… 3 Instagram Hacks You Need & Crimes To Cut

Looking for Instagram hacks? Perhaps it's time to dig a bit deeper and acknowledge the Instagram crimes being committed instead... While buying followers and sneakily using bots are probably the...

Anna Meyfarth 24. August 2018

For Content Creators

For Content Creators

Collabary Micro Influencer Breakfast: The Debrief – August Edition

This month we sat down with fifty of our Berlin based influencers for breakfast. Why? Well because we value our community of content creators here at Collabary, and when it comes to value, it’s not...

Anna Meyfarth 21. August 2018

For Content Creators

For Brands

How Brands And Influencers Can (And Should) Collaborate On Good Cause

Doing the right thing Since we first wrote about charities harnessing the power of social media influencers, it’s something that has grown more widespread, more diverse and more effective. More...

Anna Meyfarth 16. August 2018

For Brands, For Content Creators

For Content Creators

3 Reasons Why… Now’s A Good Time For Influencers To Go Bot-Free

1. Brands are cracking down on fake followers Speaking in Cannes this year, Keith Weed – CMCO at Unilever – announced they would no longer be working with any influencer who buys followers, uses...

Anna Meyfarth 9. August 2018

For Content Creators

For Brands

How To… Make Sure Your Store Doesn’t Waste Your Influencer’s Hard Work

Find the weak link in your customer journey By now we all know that influencer marketing is proven to reach people, to engage them and, best of all, inspire them to act. And while it’s great...

Anna Meyfarth 2. August 2018

For Brands