Kick off The Fifa World Cup on social media is big. Seriously big. In a World Cup semi-final game in 2014, where Germany hammered hosts Brazil 7-1, there were 35.6 million tweets posted, making it...
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Brands look for... Someone who can meet their objectives Yuzal Ben-Itzhak, one of the world’s leading technology experts, recently said ‘Now is the time to look on content as the true digital...
14. June 2018
1. Audiences expect conversations, not adverts While it’s hard to know precisely how many people are using ad blocker technology, potentially as many as 22% of British adults using the internet are...
7. June 2018
Transparency troubles on Instagram While there’s a great deal of responsibility for the brands and content creators to make sure they’re following the rules (not least because they’ll be the...
6. October 2017
By now, if you’re a regular reader of this blog, you should have enough Instagram and Instagram Stories skills to impress even your grumpiest friends. But what use is all of that content wizardry if...
14. December 2017
Here at Collabary, it’s a community that we’re growing, not just a platform. We don’t just connect influencers and brands, we also strive to bring influencers together too. This week was the...
1. March 2018
What is an Influencer Marketing platform? And how is it relevant to content creation? A report by #Hashoff revealed that 28% of content creators now consider social media influencing to be their...
1. June 2018
Here at Collabary we have a strong community of influencers which is growing larger and spreading wider each and every day of the week. That’s why we believe in providing opportunities for our...
25. May 2018
Beware of the industry ‘average’ While influencer marketing is a well-established part of many brands’ strategy, 86% of them still admit they don’t know how much they should pay their...
18. May 2018
1. The power to earn trust Under different names, influencer marketing has been around for far longer than you may think. Brands have been harnessing the power of fame, popularity and influence of...
11. May 2018